CASE STUDY · EVENTS & COMMUNITY

UGC World × StartLabs

From referrals only to a repeatable outbound system

Client: UGC World (Alexander Kunn)

Service: LinkedIn Outbound Training + List Building

Companies that trust StartLabs

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THE SITUATION

The world's biggest UGC community had a growth ceiling

Alexander Kunn built UGC World into the largest UGC creator community on the planet — thousands of creators, a thriving platform, real talent. But when it came to landing brand partnerships, the pipeline had one source: referrals.

That meant growth was unpredictable, deal flow was passive, and creators were spending hours manually searching for companies to pitch — with no system, no targeting, and no repeatable process to follow

WHAT WE DID

A two-part system built to scale

Rather than a generic sales training, we designed a LinkedIn outbound system purpose-built for UGC creators pitching B2C brands. The goal: give every creator in the community a repeatable, low-friction way to find and reach the right companies.


01 — LinkedIn Live Masterclass

We ran a training program for Alexander and his creator community, covering how to use LinkedIn Sales Navigator to find ideal brand contacts, what to say (and what never to say). Not theory, but a step-by-step workflow creators could start using the same day.

02 — 1,000+ Company Prospect List

We built a targeted list of over 1,000 B2C companies — pre-qualified by industry, company size, and relevance to UGC partnerships. Instead of each creator spending hours hunting for companies to pitch, they now had a curated, ready-to-use database.

COMMUNITY RESPONSE

The community had never seen this before

Creators who had never considered LinkedIn as a business development tool walked away with a clear system and the confidence to use it.

VIDEO TESTIMONIAL

Hear it from Alexander directly

Alexander Kunn shares his experience working with StartLabs — in his own words.

WHAT CHANGED

A community that now owns its pipeline

After our engagement, the community has a system — one that any creator can plug into and run independently.

Referral dependency eliminated. Creators no longer wait for opportunities. They have a structured, proactive outreach process they can run daily.

1,000+ companies, ready to contact. UGC World has access to a highly targeted list of B2C brands.

A scalable skill, not a one-time fix. The program was designed to be replicable. Alexander can onboard new creators into the same system as the community grows.

Immediate adoption. Community members left with a concrete workflow and clear next steps, ready to start outreach the same week.

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